DESIGN
Our journey begins with our in-house design team. Our designers have been trained in Germany and Italy in pattern making and product development. The prototype designs are conceptualized and designed keeping in mind new styles. Various changes are constantly added to the shoe both on the upper and sole design, which has a bearing on the style of the final shoe. Our summer and winter collections are prepared well in advance of the season and are available on display in leather fairs at Las- Vegas in the U.S, and Garda in Italy round the year.

TANNERY
Our focus is mainly on cow and sheep leather. We import WETBLUE for most of our requirements to meet high quality requirements of our final shoe. We also use NUBUCK, NAPPA, OILY NUBUCK, FLOATER and other kinds of cow leather in varying thickness ranging from 1.0mm and 2.2mm. Our tanning operations are done in a fully integrated tanning unit that is geared to meet stringent effluent standards. European effluent norms are complied with, and this absolutely eliminates the use of banned chemicals. We are proud to say that many of our customers use our leather as a benchmark for sourcing leather from other suppliers.

PRODUCTION
Today we have a fully integrated manufacturing unit having quality and process control which are monitored using our in-house stringent norms. We have a manufacturing area of about 35000 sq. ft. where German Production Standards are adopted which enables us to simultaneously run multiple styles of shoes through the same line.

EMPLOYEES
Like any work of art is only as good as the artist, the making of shoes requires highly skilled labour. We have 250 skilled and dedicated associates who have gone through hard and soft skill training modules to improve their productivity and quality of the final product. We follow a fair labour practice in our facility.

SYSTEM INTEGRATION
We have installed a state of the art ERP system that was custom designed for our requirements. This helps us have a tight check on production schedules, just in time inventory, work in progress information apart from various statistical analysis on rejections, material consumption patterns and management information.

WAREHOUSING
Our warehouse integrated to our manufacturing facility ensures that final product is protected from the effects of nature and we ensure all finished goods and properly stored until the order is fully completed and ready for export. Since our manufacturing unit is located in Chennai we are close to sea and air ports and our thorough knowledge on India's export procedures ensures that the shipment reach our customers always on time.

FULFILLMENT SERVICES 
As the parent company also operates a fully integrated print house, our shoe division has the in-house capability of designing and printing, packing and logo material for our customers and also capable of providing drop shipment services to our clients to ensure that individual packages reach the ultimate store locations across the world.